From Spreadsheets To Streamlined: How Airstudio Connects Scheduling, Payroll, Equipment, And Analytics

If your studio juggles spreadsheets, calendars, and three different apps just to run picture day, this conversation will feel like oxygen. The Dead Pixels Society sits down with Scott Rodgers and Peter Koop from Airstudio to unpack how a platform built by school photographers solves the messy middle of volume photography—linking CRM, senior bookings, staff scheduling, payroll, equipment, workflows, and e‑commerce integrations into one place.

We start with the pain: Homegrown tools and generic CRMs can’t handle the unique layers of school photography—schools as clients, parents as buyers, students as subjects—each with different needs and deadlines. Rodgers and Koop share how Airstudio centralizes everything from first contact and session reminders to school deliverables like PSPA exports and ID specs. With open APIs and data exchanges, it plays well with platforms such as GotPhoto, Captura, and Timestone, so you keep the storefronts you like while unifying the back office. The result is faster coordination, fewer errors, and a clear view of every job.

Using a gross contribution model, studios can see what each school truly costs after direct expenses, staffing, and workflow time—often revealing accounts that quietly drain resources. You’ll hear candid stories of running P&Ls on every account, cutting unprofitable schools, and seeing margins and morale rise. We also cover flexible senior booking paths for districts that won’t s

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Chapters

• 0:00 Welcome And Guest Intros
• 2:33 Why Air Studio Was Built
• 4:10 Core Functions And Differentiators
• 6:35 Profit Analytics And Job Bidding
• 8:55 Integrations And Open APIs
• 11:35 Decision Support And Profitability Metrics
• 14:00 Unified Communication And Workflow
• 17:05 Equipment Tracking And Accountability
• 20:30 Flexibility For Different Workflows
• 21:45 [Ad] Making Good: Small Business Marketing Podcast
• 22:33 (Cont.) Flexibility For Different Workflows
• 23:22 Data Capture For Seniors With No Lists
• 25:17 Privacy, Security, And SOC 2
• 28:17 Why Off‑The‑Shelf Tools Fall Short
• 30:22 CRM Details, Permissions, And Accountability
• 32:12 Modular Onboarding Paths
• 34:12 SPAC Plans, Booth, And Session Info

Transcript

Erin Manning: 0:27

Welcome to the Dead Pixels Society Podcast, the photoimaging industry's leading news source. Here's your host, Gary Pageau. The Dead Pixels Society podcast is brought to you by Mediaclip, Advertek Printing and Independent Photo Imagers.

Gary Pageau: 0:43

Hello again, and welcome to the Dead Pixels Society Podcast. I'm your host, Gary Pageau, and today we're joined by two executives from Air studio, Scott Rodgers, who is a partner in the business, and Peter Koop, who's coming to us from Edmonton, Alberta, Canada. And he's like an industry expert, which we'll get into because everyone knows Peter. But Scott, what is your background in the industry?

Scott Rodgers: 1:08

I've run an operation in Chicago that was started in the 40s. It's been a family business. We got into schools about 25 years ago.

Gary Pageau: 1:17

Okay.

Scott Rodgers: 1:18

That operation does about 150 schools. We had an old legacy platform that was written on VFP of all things, which is dead now 15 years, that we wanted to replace. And that's where Airstudio came from. It uh essentially runs everything in the operation other than your e-commerce side. It also integrates in with e-commerce sites, top to bottom from staffing to payroll to school portal to match.

Gary Pageau: 1:50

So let's get into that real quick. So, you know, a lot of businesses have their kind of homegrown solution for this stuff, a lot of the school businesses, and they kind of try and plug into you know the the e-commerce platform or the shooting platform. What exactly does Airstudio do? Where does it fit into that? If you were gonna give me the top three to five functions that people are gonna look to Airstudio for, what is that?

Peter Koop: 2:17

Well, for sure. It starts with the first client contact. Um, from if you're doing seniors, from scheduling the senior sessions to all the communication with that student and their family. Um, it also handles the scheduling of your photographers, it handles the scheduling of the sessions themselves, payroll for the photographers, all the communication back and forth, emailing your photographers, text message reminders, uh, phone app to for all your staff. I'm sure I'm missing a bunch of stuff here. Yeah, along with along with various notifications attached to it. Um, there's also a small e-commerce side of it where for your booking your seniors, for example, if there's costs that you assign to it, those can be um done through the booking process. The trick with it and the the differentiator between any of the other systems that you were referring to, Gary, is A is the interconnectedness of it. Everything is connected. So as a subject comes to book, or as you book a school, everything is in one place from the type of job to the contacts at the school to the subjects you're photographing, all the way down to the files you might want to share with the schools. Where we found this interesting little niche is that most of the school photographers out there are, as you said, using some kind of homegrown version, or more often than not, they're trying to take something that might have been designed for a hairdressing salon or a plumber and massaging it into something that'll work for a school photography. Sure. Where our scenario with with Scott's background and the the origin story, if you will, of of Airstudio, it started as coming up with a solution because nothing existed.

Gary Pageau: 4:08

Right.

Peter Koop: 4:09

And uh so it's really the only one out there that's written by school photographers for school photographers.

Gary Pageau: 4:17

Getting to like a you know, a tagline or a thing, I mean it's a CRM for both the schools, but it also manages your photographer fleet and all the other pieces of it too. Will it help you bid on jobs? Was there is there a bidding component to it where it can like where you can assess the costs of you know, hey, I got a photographer in this region and equipment and the all the other stuff?

Peter Koop: 4:41

Oh, yeah. It's uh an actual bid uh form could be put into there, but the beauty of it, because our reporting structure is so fluid, the idea, and this is part of our objectives with integrating the e-commerce side, is to be able to have one single source of truth that allows you to say, okay, job A, I'm shooting ABC school, and here is actually what that job cost and what that job earned.

Scott Rodgers: 5:10

Right. It also has a whole workflow management system so that you can assign all of the tasks related to say an underclass picture day. Um, you can it just depends on how elaborately you want to get involved, but um, you can time track the people on the individual tasks, you can attach costs to those tasks. I mean, it obviously the more you can cost it is the data it has.

Gary Pageau: 5:37

Right.

Scott Rodgers: 5:37

Uh there's also a whole AI-based data analysis tool. I can't remember the anachronym for it, but we've built in a tool that has been taught what all of our databases mean. So you can just type in real language, how much did I make from XYZ school? And because it's got all of the payroll information, it's got all the workflow tools. When if we're integrated with say we're integrated with God Photo, it could get all the order information out of that and say, well, your margin is really good on that one, or maybe not so good, and you should rethink about that signing this year. Exactly.

Gary Pageau: 6:12

So let's talk about the integration because you just dropped the name of a of a portal, right? Of a I know what you call it, a front end, uh, whatever they call their calls. But you're not limited to just got photo, you've got other platforms you work with. Tell us a little bit about that because sometimes people have more than one platform. Maybe they work with one for grads, another one's for seniors, another one's for schools, and your system talks to them all.

Peter Koop: 6:36

Our system can talk to them all. Our system has open API, so our system is very friendly with all. We've got integrations built in for others. We had one with Fotomerchant before they were acquired a while back. We are finishing one with got photo, and we're in discussions with other companies along the way, and even ones um, like we all know Captura, which is one of the bigger ones, we have a very functional system for trading um data back and forth with them, not as automated because the APIs are still being developed. Sure. But what I I guess I'm getting at is our system plays very well with others, and whichever others you want, and whichever way you want to bring in the data, we can work with you to make sure that it's giving you the full value.

Scott Rodgers: 7:22

We built one for there. There's a pretty easy the Captura one is most built up. We also have a way to integrate with Timestone because we have Timestone customers. Timestone, there's no way to build into their APIs, so that one is is more of a manual process, as is Capturas, honestly. So just depends on what they what they open up to allow us to in. It's it's amazing though when it's completely integrated. It really is, it really is because it has access to everything. Like, you know, you can your production people can use it to do their editing and all of their work, and your salespeople can use it to you know go straight into galleries and change you know everything, change your all of it. You can do it all when it's completely integrated.

Gary Pageau: 8:04

One of the things that I want to kind of get into is sort of the help that a system like Airstudio can provide in terms of making business decisions, right? Because I find that a lot of people, you know, maybe on the smaller side of the business who don't have a lot of history, like just want to bid on every job, right? And because there's so much business out there, because especially in North America, because of the you know collapse of one of the larger players, um, you know, the business is out there, but it may not make uh financial sense to approach all those businesses, and that's one of the things Airstudio can help you with. Is that correct?

Peter Koop: 8:42

Oh, for sure. When the the ability to analyze just what it costs you to go out there and take a picture is something that when you have an integrated linked system like ours, you can find that data and utilize that to move forward. And in fact, I think Scott, the topic you're speaking about at SPAC this year is all about the ability to do analytics on the profitability of schools, how you decide which schools are worthwhile uh financially to work with, uh and how to maximize that.

Scott Rodgers: 9:14

And yeah, the studio we uh built this for, who is I'm still um I actually work all my time is on Airstudio right now, but I'm we're still connected to that studio because they actually do all the testing for Airstudio. That operation, when I was running it 10 years ago, we we went through and actually did a PL on every account, which is what we're trying to build into Airstudio. At that point, actually, that in that operation, we let go of 40% of our customers after doing that PL, we're like, no, yeah, it's scary. It's not working for us, and our life, the quality of life for everybody in that company went through the roof because all of a sudden, you know, you're making money and you're doing work for people who actually appreciate what you're doing. Anyway, there's there's so many upsides to doing that kind of analysis.

Gary Pageau: 10:03

So there's a bunch of metrics that different photographers use to measure things, right? I mean, there's obviously you know, bottom line, but there's also I know people who track you know dollars per head and you know, different metrics. Is that something that a user can plug in themselves? Can they determine their own metrics on this?

Scott Rodgers: 10:25

Yes, to the extent that we're integrated and pulling up those sales costs, and again, it just depends on the data in the formula that I I've kind of built into it is more of a gross contribution model. So, like this is how much we're generating, say $10,000 from this school, and it's costing me $4,000 in direct costs. So then I'm making six on the deal. I mean, kind of one of the benchmarks I've heard is around 40%. That should be your mark. So if it's costing you 60% to 70%, well, then that's when you should really think seriously about. And that that seems like that model is what I've heard, and that's what we certainly used, and we're happy with the results. Yep.

Peter Koop: 11:07

And being able to have all that data or as much of that data as possible, just like Scott said, you know, the more that we have access to, the more the fluid reporting system can output exactly those questions. And worst case scenario, you pull out those certain aspects and then do some of the analysis yourself as well.

Scott Rodgers: 11:27

I mean, one of the other though, pieces that I think it makes it you so useful for companies is having it all in one place. It just makes people much more efficient. So all of your photographer, everybody is communicating with everyone else through the same platform. And if your photographer needs to know who the janitor is to the school when they arrive, that's all in there because the sales there, everybody's got access to the same tool. All of that information can be included, say in your email reminders to your photographer. They'll know the the name of everybody they need to know, and um you know all that information.

Peter Koop: 12:00

If we're asking about uh cost scary and analysis, the other side is some of the other, I guess, subtle subtly outside costs is things like equipment, knowing uh A, how to organize that equipment, B, where all your equipment is, equipment assignment, right, and the flexibility of being able to either assign equipment to photographers for a season or a part of a season versus being able to assign it based on jobs. Uh, some studios do it on really small, finite um in and out check-ins, and uh Airstudio does all that or organizes all that for the studio. Again, giving back to the efficiencies of how they can work through things. And equipment management is almost always, I think outside of our system, I don't know of one that integrates that into it. Almost always an outside system. So now again, you've got another system to maintain, learn, access, whereas here it's all under one roof.

Scott Rodgers: 13:00

Yeah, and the on the equipment side, it it's kind of cool that you can specify what you need on a given job. Sure. And then as you assign photographers, it starts ticking it off. So at the end, when you've put five people on, it knows what's in their trunk, and it can say, Well, you're missing, you know, one background.

Gary Pageau: 13:18

Yeah. Oh, so it'll give like a shot list from terms of equipment, right? Where entire and I assume it's keeping track of things being checked back in, right? Because then you find out people lose things at sight of a shoot. Oh my gosh, he left this light stand in a in a in a gym somewhere, right?

Peter Koop: 13:35

Well, and even down to repairs. We uh, you know, you live in a world where you've got mechanical devices that do have to be repaired and upkept. So even down to along the same lines as a file system we alluded to for the schools, where you can both receive data to enable us to shoot jobs for them, as well as share data like the admin outputs, the PSPAs for yearbooks, all that. That same file system exists within the equipment side of our of Airstudio. So, for example, you're not having to look for where's the warranty card. We can keep the warranty card in the file, virtually in the file system for the piece of equipment. Uh, where's a picture of what the camera looked like when it was assigned to you? You know, it didn't have these two big holes in it when we gave it to you.

Gary Pageau: 14:23

See this lens didn't have the giant scratch on the body when you when you scratches.

Scott Rodgers: 14:31

Well, well, there's also reporting. One of our customers wanted a reporting on which photographer is grinding through the most equipment. Like who's breaking the most stuff? I'm like, yeah, I guess, yeah, you do want to know that.

Gary Pageau: 14:45

Yeah, I guess you would, yeah, that would be interesting. I imagine there's all kinds of ways you can kind of go down a rat hole of data on this, right?

Peter Koop: 14:51

Yeah. Oh, big time. It's funny, it's actually always interesting because uh, as you probably know, Gary, every studio seems to put their own flavor on their workflows. And so everything that we've built within it, um, it allows the flexibility of building out your task management, your schools, your type of photography, those idiosyncrasies into it. But it's always interesting coming into a demo where you get that facet of learning just how this particular operation does what they do.

Gary Pageau: 15:25

Right.

Peter Koop: 15:25

Uh and I always find it uh, like I said, very, very interesting to study and say, okay, well, yeah, is there advantages to that?

Scott Rodgers: 15:33

Is there actually one of the most fun things for me about it is how it's evolving over the years because we're pretty agile. We have six, seven programmers working on it. As customers have different workflows, we can adapt it to what they're doing, and then it's available to everybody. I guess the biggest example to me is the senior booking. There are now four different ways to set up your seniors depending on how much data you have. And it all comes from different clients who have different problems. Like some have all the data, and we're like, that's great. You got emails, you got parents, you got everything. That's great. But then I've got we've got other people who have absolutely no data. Well, how are you going to get that and capture it? And that's all built in. And so there's actually four different sequences now built in.

Gary Pageau: 16:15

So in a situation where they are getting no data, what are what are they doing? Do you have like a capture barcode module on yours, or are they getting it from the e-commerce platform? Where's that data coming from?

Scott Rodgers: 16:26

From the this is on the senior booking side, it's a link you can share with your the schools will share either a written, you know, on a card you hand out, or the schools share in newsletters and emails, and that takes the client to the site to book their session.

Gary Pageau: 16:43

Okay.

Scott Rodgers: 16:43

And then once they're in there, it it gathers whatever we can get.

Peter Koop: 16:48

And you've got, like, I'm up in Canada, as you mentioned at the beginning, and in Canada, they're very stingy with handing out any of that data.

Gary Pageau: 16:55

Oh, absolutely. Yeah.

Peter Koop: 16:56

You can't, like, you literally cannot get it. And so the beauty of this, this is where you get into the data going in the other direction, where often we're pulling stuff from the e-commerce to help make decisions, to help with customer service, to help with linkage of subjects. And here you've got the other direction where now we've got uh seniors that we have no information, but we need to market to them right now. Here we go. Here we'll give you a nice generic one. Now we're receiving this information from mom and dad and the student themselves.

Gary Pageau: 17:27

Right.

Peter Koop: 17:28

That information can then get pushed back into uh captura, got photo, um, whatever you're using for marketing, or if you want, just leave it in Airstudio and let us help you with the marketing as well, because we can build the marketing through the notification system.

Gary Pageau: 17:44

Right.

Peter Koop: 17:45

But it's it's everything always feels like and it always is a bit of a jigsaw puzzle, and finding that, you know, or building a yellow brick road from uh one objective to the other. You're either, you know, you're filling in the spots to what works the best, and uh with a whole bunch of different workflows. So we've tried to build something that's super flexible.

Gary Pageau: 18:08

So I'm just curious from a student privacy standpoint, right? You've got different countries in your case, is you have Canada and the United States who have different policies on where data is kept and how private they are and all that. Tell me a little bit about your policies to manage like student privacy because that's getting to be a bigger and bigger concern these days.

Scott Rodgers: 18:26

The SOC2 process is is that's the anacronym for kind of the big blanket one. Yeah, um, it's a several year-long process, and we are in the in the process right now. I mean, everything is compliant. We've we actually have worked with healthcare providers. Uh, one of our customers worked with a healthcare company, and we went through their whole process and we passed. It was painful, really painful. Yeah, that is one of the benefits too. The whole school side portal where they can upload their data and you can upload the student exports, is all um very secure. Cloud, you know, it's a it's a encrypted, secure way to do it.

Peter Koop: 19:08

So yeah, we got uh interrogated pretty heavy with uh a company in um one of the Carolinas that works with us. And as you know, Carolina had pushed some of the highest level of security protocols in the United States. Sure. And they, you know, they said, yep, everything is good. They were they were totally happy with the all of our our security enactment. And again, like Scott said, we're in the SOC 2 fun and games.

Gary Pageau: 19:35

The pipeline of sock, the the uh the uh what is it, was that the uh sock actually pipeline, right?

Scott Rodgers: 19:42

Yeah, yeah, exactly. I mean, it is an interesting process and it does make a lot of sense. You know, when you're in it, you're like, oh yeah, I I I see it. Yeah, I understand why you're doing that.

Gary Pageau: 19:52

Well, it is one of those things where I think people who are out maybe outside the industry who don't understand. I just saw a blog post the other day about somebody claiming that all these school photography companies are mining school pictures for AI purposes and all this other stuff. It's like you don't even realize how the restrictions are and what you can even do with the data.

Scott Rodgers: 20:12

So yeah. Oh yeah. It's I mean, it is it is funny. Like every everybody involved in the company has to have they're all reporting in to the consultants all the time, the the laptops themselves, the computers.

Gary Pageau: 20:24

Yeah.

Scott Rodgers: 20:25

Making sure every keystroke is right.

Gary Pageau: 20:28

So does your equipment tracking include like on-site laptops and iPads and things like that to that degree? Because again, that's a secure potential security breach. We've heard of people losing laptops, right? On shoots, and then that's got student data on it.

Scott Rodgers: 20:45

Yeah, it does track down to items, you know, it tracks how many rolls of tape you have honestly. You can track items from you know laptops to cameras to rolls of tape to batteries, all that inventory.

Peter Koop: 20:57

And even going in the other direction, we've got uh one customer that's looking at utilizing it for tracking company vehicles. And we build a system within ours where we have items that are in virtual bags that are well, they're actual bags, but in the system they're virtual bags, and we can put a bag in a bag, and they're looking at using the uh a vehicle as a bag, and then putting the equipment that's assigned to that vehicle inside bag and bag and bag, uh, to make sure to keep track and assign the vehicle with the proper equipment to the proper person. And they're looking at using our system for that, and it's got all the capabilities. It in fact, it's I've I've been kind of giddy playing with that and the different ways that that can be assigned and manipulated.

Scott Rodgers: 22:24

It does not have an air tag attached to every laptop, though. Yeah.

Peter Koop: 22:29

Give us give us some time.

Gary Pageau: 22:31

So, going into SPAC, what is the message you want to convey to people about Airstudio? Because you've kind of been around a while, but you've kind of been under the radar in a lot of ways. What's the message you've got that you're going into 2026?

Peter Koop: 22:48

We want to let them know that we have a solution that a lot of them don't even know they're looking for yet. That we have the answer to how to tie everything that's going on in their studio together in one place, one application, and that we are we are it. And it was actually written for them, it's not something that they have to bend to their will.

Scott Rodgers: 23:10

Yeah, and I've heard it described as the holy grail of the industry is that one platform that's gonna do it, tie all the pieces together. Um, it's also been a very controlled, careful growth for us. Um, we we are committed to not growing too fast. So uh, as we've been taking on customers, we are very conscious of what we can support and how we can make the transition easy for people because it is does require some get-go at the beginning.

Gary Pageau: 23:36

Sure, because it's a garbage in, garbage out situation, right? If you don't set it up right and you're not going to get the data you want out, and so that that's really been our strategy all along.

Scott Rodgers: 23:44

I think two years ago we were at SPAC just to kind of show people, not really looking for customers. Last year we wanted 510 to 20, and we hit that. And now this year we are we're ready to take more, and we've gotten some big customers.

Peter Koop: 23:58

They should come see us early on because otherwise they might have to go on the waiting list for the next year.

Gary Pageau: 24:03

Yeah, we're oh, so there's a limit to the number of people you want to take on.

Scott Rodgers: 24:08

There is there, yeah. We don't want to overextend because then every everybody suffers.

Gary Pageau: 24:14

Um so I you know, I find it interesting how, and I'm sure it's true in other industries, but how people have tried like off-the-shelf solutions, like I'm gonna use HubSpot or you know, whatever for this, and it just never seems to work. What is it you think about the school volume industry that makes it necessary for these custom-built solutions? Because it's not just this, it's for you know AI retouching and a bunch of other things that are really built in-house within the industry as opposed to using off-the-shelf outside the industry solutions.

Scott Rodgers: 24:46

I I think it's mostly just the interconnectedness, having it all in one place. You're not you're not having to enter a spreadsheet. Oh, I was talking to one of our big customers, and she enters it into her Google Calendar, and then she enters it into her Excel sheet, and then she enters it into Monday in order to get one thing done.

Gary Pageau: 25:02

Right.

Peter Koop: 25:03

Yeah, exactly. Yeah, I agree. I think it's that interconnectedness, and I think part of the complexity is that this industry has two different levels of clients. You've got your customers, which are often viewed as your schools, but you have your consumers, right, which are your parents that are buying the pictures, and in the midst of all that, you then have your subjects, which are the ones being photographed throughout all this. And the challenge is that each level has a different set of needs. The schools, in many cases, were viewed as a necessary evil that has to be done. Right. They they want different things than mom and dad, who aren't at the shoot, but want, you know, these beautiful pictures of little Johnny and little Jill. Um, so it's it's serving that many different levels that there's enough complexity in what we're offering. Let's not build added complexity in how we manage and operate that. And let's try and simplify and join everything together because we have to join it together in the way we approach the school, the parents, and the subjects. So we're trying to do that in a computer application as well for studio management.

Scott Rodgers: 26:21

Well, I think one little small like example of that is that having uh the organization date, all the uh data related to a school can be customized. Like I we're doing you know, spring portraits, fall portraits, we're doing ID cards, back printed, what all of the different details that your salespeople can enter in on the CRM side, and then that all can get printed automatically on the e-sign contracts that you sent out. Just pop it all in there. So it's it it it's a huge time saving for everybody because it's all tied together. Your salespeople know, and and if your production people want to know what that ID card is all about, it's also in the same place that's being used for the salesperson and for the contract signing. And the it's anyway. To me, it's sort of an example of it. It's just like it's available to everybody across every platform in one place.

Gary Pageau: 27:13

I think it'll be interesting to see what happens, some of the pushback you may get from, let's say, salespeople or somebody who may not want everyone knowing what they're doing.

Scott Rodgers: 27:23

Well, you can cut it down, you can restrict access.

Gary Pageau: 27:26

Well, I know, but I'm just because of like, you know, I mean, that's sort of a lot of salespeople have sort of this provincial look, right? And and like no, that's very true.

Scott Rodgers: 27:33

And that is uh the there are many different access levels. That's uh very true, and things like revenue projections and you know, all those kind of projected sales, and even like what you think of a contract, you know, you gotta be careful in that wording.

Gary Pageau: 27:49

But if you rate them, you know, hot, cold, medium, or yes, no, what but it but but if it's a CRM too, it it can now it's also tracking like hey Joe, did you call so and so studio and they say, Oh yeah, I did that. Well, it's not in the system, you didn't track the email, right? I mean, so that's sort of sort of an accountability thing, which they've always had on the production side, right? If because you always have to produce the things that people order, and if they're not being produced, it's obvious that they're not being done. Sometimes on the sales side, they can kind of do some stuff.

Peter Koop: 28:22

Never happens, never happens. Salespeople are the most trustworthy.

Gary Pageau: 28:32

I'm just interested, I think it'll be interesting to see what happens. I mean, see, I mean, clearly, you know, we all love our we love salespeople and the the reps and all that kind of thing. I mean, I'm not knocking that, but I'm just saying is that it'll be interesting to see when that level of of awareness is being is kind of take is taken, taken out of that pile and joined with the other piles in certain ways. Like you said, they don't want to share everything, right? I'm not sure you want the the frontline production person knowing how much what the commissions are that the salesperson's getting. I'm sure we don't want that.

Peter Koop: 29:03

Yeah, yeah. But yeah, that that's a progression that's been going on since the onset, I think, of any of the various sales tools.

Scott Rodgers: 29:11

Right.

Peter Koop: 29:12

Yeah, that's you know.

Scott Rodgers: 29:13

I mean, yeah, but you if you're a a salesperson, like a retail, there's all there's a lot of different permission levels. Yeah. So as you're you can have somebody access to everything, but then most people have restricted access based on what they're what they need to know to do their job.

Gary Pageau: 29:33

So when you're talking about bringing new customers on, what is the onboarding process? What's that like?

Scott Rodgers: 29:39

We have um because it handles everything from top to bottom, uh, that can be a lot at once to chew off. And we have five, I think five different onboarding paths. Say you want to do senior scheduling, then we can set you up to do that. I mean, if you want to do it all, I've had we have had places to just do everything at once, which that depends on how much time you want to put into it. Right. But we you can go and say, I just want to do senior scheduling, and then get that all going, and then you get it going and you say, Okay, now I'm ready to do my staff scheduling. But then I've also got another operation that's doing just staff scheduling, and another couple places are doing just equipment management.

Gary Pageau: 30:17

It's a holistic platform, but you can just use pieces of it.

Scott Rodgers: 30:20

Yeah, you can modulize it. I don't can't really let's call that, let's call it a word, like use it as modules, right? Yeah, there you go. Um, because again, we want it to be a successful experience for people. So doing it all at once, and it's probably nerve-wracking. It would would, you know, to try to throw everything all at once and say, is this gonna work? So it's really designed to have specific paths, and we get people through them with a lot of support, and you know, be there.

Peter Koop: 30:51

That way, as you go from uh from channel or path to path, each one gets easier because some of the foundational items are already there. Once you've got your you know your staff in there, um, it's much easier staff and scheduling, and now you want to add equipment. Well, no problem. Now you the people that the equipment's getting assigned to are already there, the job types are already there. Okay, now you can think, okay, what do I got to add to a dance studio job for equipment? Let's add that here. But I'm not having to build a dance studio job and then add equipment. It's a logical fashion to do it in those different pathways.

Scott Rodgers: 31:30

Yeah, and we've also built in a lot of uh import tools for everything organizations, staff, uh calendars, all of it can get pulled in from different platforms just to get that first piece. You know, you don't want to have to hand under 2,500 events. Or hopefully 2,500 clients. That would be good.

Peter Koop: 31:52

Yeah, that's good. We like that. Lots of lots of clients with lots of events.

Gary Pageau: 31:56

So, where can potential clients uh get more information about Airstudio? Clearly, if you're going to SPAC, you want to uh check you out. So maybe talk first about what of what sessions you may be presenting at and where you're gonna be at on the trade show floor.

Peter Koop: 32:11

Sounds great. Yeah, we have a couple of different things. We're in booth 114, so come check us out at the booth, come say hi. We also have already started, we've got a demo suite. Um, because of a lot of the stuff we've talked about, it's a really it's good to have one-on-one time to understand your workflow and you know, not just give you a canned, any kind of just canned presentation. So if you want to book a demo, there's a link on our website to book a demo at SPAC right now. Uh, and those are already starting to fill up. Uh, and as well, uh, our website in general, come to it's airstudio oneword.info and check out. There's a lot of information on there, very transparent pricing. You can access our help desk to see how things are going. All over the webinars we've put on are accessible there. And then Scott, our fearless leader, is doing a presentation. We talked a little bit about it earlier. Scott, if you want to add any more onto that.

Scott Rodgers: 33:06

I wish I knew the date and time. I think it's Thursday afternoon. I'm just I'm talking about how to uh basically do those PLs and how to examine your your school contracts to determine which are profitable for you and then how to market and even find the accounts that you would be most profitable. How to how to target high income demographics, basically.

Peter Koop: 33:30

That's on January 22nd, 145 in 60. Thank you, Peter. There you go.

Gary Pageau: 33:34

There you go. At the lovely South Point.

Peter Koop: 33:38

At the lovely South Point, yes, where Las Vegas meets bowling meets uh rodeo beats no meets.

Gary Pageau: 33:49

That's right. Uh casino slash late night comedy slash Chinese buffet. That's yes, exactly. Awesome. Well, thank you guys for your time. Appreciate it. Looking forward to seeing you in January. It's back. Thank you so much. Thank you. Thank you, Gary.

Erin Manning: 34:07

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